BMO Perfect Match CRM campaign case study animation explaining personalized credit card marketing strategy

Client

UrbanSquare, a modern shopping mall

Client

UrbanSquare, a modern shopping mall

Client

UrbanSquare, a modern shopping mall

Industry

Marketing

Industry

Marketing

Industry

Marketing

Role

2025

Role

2025

Role

2025

Tools

3 weeks

Tools

3 weeks

Tools

3 weeks

Intro

Spreading the Word is a mission-driven nonprofit dedicated to improving literacy access for underserved communities. With a growing reach and new funding opportunities, the organization needed a clearer, more compelling digital presence to communicate its impact and expand its donor base.

Objective

To redesign the organization’s visual identity and website to better reflect its mission, tell powerful stories, and make it easier for supporters to engage, donate, and get involved.

BMO Perfect Match CRM campaign case study animation explaining personalized credit card marketing strategy

Challenge

The previous brand visuals felt dated and inconsistent, making it hard to connect with modern audiences. Their website had unclear navigation, scattered messaging, and no clear donation funnel. Our challenge was to simplify and emotionally energize the brand without losing its grassroots character.

BMO Perfect Match CRM campaign case study animation explaining personalized credit card marketing strategy

Result

The rebrand brought renewed energy to the nonprofit’s mission. Website traffic increased by 48% in the first three months, and monthly donations grew by 22%. The new identity also helped secure two new institutional partners. Spreading the Word now presents itself with clarity, heart, and confidence.

Latest Projects

BMO Perfect Match CRM campaign case study animation explaining personalized credit card marketing strategy

Client

UrbanSquare, a modern shopping mall

Client

UrbanSquare, a modern shopping mall

Client

UrbanSquare, a modern shopping mall

Industry

Marketing

Industry

Marketing

Industry

Marketing

Role

2025

Role

2025

Role

2025

Tools

3 weeks

Tools

3 weeks

Tools

3 weeks

Intro

Spreading the Word is a mission-driven nonprofit dedicated to improving literacy access for underserved communities. With a growing reach and new funding opportunities, the organization needed a clearer, more compelling digital presence to communicate its impact and expand its donor base.

Objective

To redesign the organization’s visual identity and website to better reflect its mission, tell powerful stories, and make it easier for supporters to engage, donate, and get involved.

BMO Perfect Match CRM campaign case study animation explaining personalized credit card marketing strategy

Challenge

The previous brand visuals felt dated and inconsistent, making it hard to connect with modern audiences. Their website had unclear navigation, scattered messaging, and no clear donation funnel. Our challenge was to simplify and emotionally energize the brand without losing its grassroots character.

BMO Perfect Match CRM campaign case study animation explaining personalized credit card marketing strategy

Result

The rebrand brought renewed energy to the nonprofit’s mission. Website traffic increased by 48% in the first three months, and monthly donations grew by 22%. The new identity also helped secure two new institutional partners. Spreading the Word now presents itself with clarity, heart, and confidence.

Latest Projects

BMO Perfect Match CRM campaign case study animation explaining personalized credit card marketing strategy

Client

UrbanSquare, a modern shopping mall

Client

UrbanSquare, a modern shopping mall

Client

UrbanSquare, a modern shopping mall

Industry

Marketing

Industry

Marketing

Industry

Marketing

Role

2025

Role

2025

Role

2025

Tools

3 weeks

Tools

3 weeks

Tools

3 weeks

Intro

Spreading the Word is a mission-driven nonprofit dedicated to improving literacy access for underserved communities. With a growing reach and new funding opportunities, the organization needed a clearer, more compelling digital presence to communicate its impact and expand its donor base.

Objective

To redesign the organization’s visual identity and website to better reflect its mission, tell powerful stories, and make it easier for supporters to engage, donate, and get involved.

BMO Perfect Match CRM campaign case study animation explaining personalized credit card marketing strategy

Challenge

The previous brand visuals felt dated and inconsistent, making it hard to connect with modern audiences. Their website had unclear navigation, scattered messaging, and no clear donation funnel. Our challenge was to simplify and emotionally energize the brand without losing its grassroots character.

BMO Perfect Match CRM campaign case study animation explaining personalized credit card marketing strategy

Result

The rebrand brought renewed energy to the nonprofit’s mission. Website traffic increased by 48% in the first three months, and monthly donations grew by 22%. The new identity also helped secure two new institutional partners. Spreading the Word now presents itself with clarity, heart, and confidence.

Latest Projects